brand character 品牌个性
- Not only focus on superior material selection and fine handcraft, but also transfer brand character and culture to people.
产品不仅专注于上乘选材和精细做工,更推崇品牌物质和文化内涵的传达。 - The brand character statement should make it clear what human qualities make the brand stand apart from competitors in a meaningful way.
品牌特征陈述必须将其性质清晰地与竞争对手区分开来。 - The enterprise, in order to maintain its brand advantage, has to innovate its core value and management philosophy, therefore its brand character is enhanced.
企业要想维持品牌强势,就必须从核心价值、经营理念上创新,彰显品牌个性。
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